Run retention with AI.
Keep the judgment.
Flows, audits and teardowns for Shopify brands doing $1M–$20M a year. Built in Klaviyo, Omnisend and Recharge, with AI doing the typing and a person doing the thinking.
People who own the result, not just the tool
You run retention yourself
You set up the flows at launch and haven't looked since. You want to know what to fix first and what to leave alone.
You're the whole email team
One person, three tools, a weekly send and a founder asking about AI. You want faster output without shipping something you'd be embarrassed by.
You manage the people who do it
Agency, freelancer or head of growth. You want a clear standard for what good looks like so you can review work in minutes, not hours.
New every week
Every walkthrough uses a demo store and demo accounts. No client data, ever.
The Retention Flow Audit Checklist
The 31 checks I run on any Shopify brand's flows before touching a single email. Triggers, timing, filters, suppression, and the places AI drafts go wrong.
The free Retention Flow Audit Checklist is coming soon. Subscribe on YouTube to get it first.
Subscribe on YouTube
Alicia Willemet
Seventeen years in email and lifecycle marketing, most of it hands-on in Klaviyo, Shopify and subscription tooling. This channel is the working notebook: the builds, the audits, and the judgment calls that AI tools still get wrong. The consulting practice is at willemetconsulting.com.
Some videos use AI tools in production, including voice and editing. Every script, build and recommendation is reviewed and approved by Alicia before it goes out. Full disclosures.